From the perspective of a longtime industry expert
You’ve just received yet another price increase notification from your packaging vendor…you’ve been a loyal customer, so why are they trying to take advantage of your business? The truth of the matter is that the packaging industry is a volatile market, especially when it comes to resin-related items (i.e. stretch film, poly bags, etc.). A best practice for packaging distributors is to wait until they’ve received a pricing notification from more than one manufacturer before notifying their customers. They want to be sure it is an industry-supported increase before unnecessarily worrying their customers and if it is not related to a market change, they will push back on manufacturers to rescind it. More often than not, you will see a ripple effect on packaging products when there is a market increase. For example, when there is a resin increase, you will find that your stretch film is hit first, but that your tape is affected by that same increase a few months later. The same thing occurs when there is an industry increase on paper because it directly affects boxes, cornerboard, mailing tubes, etc. Because packaging items are so inter-related, it may feel like there is a constant wave of increases, but it is usually the same increase affecting products at different times.
Environmentalism, sustainability, and the sense of corporate citizenship that accompanies them are becoming a more and more substantial point of interest and action for industrial companies. Many companies have put initiatives in place to achieve their sustainability goals, but still struggle to identify the best ways to do so without hurting their bottom line.
Did you know that 20% of consumers’ returns are due to damage product? (https://www.invespcro.com/blog/ecommerce-product-return-rate-statistics/). If you don’t take the time to find the best void fill/cushioning product for your application you risk losing money on the damaged product, shipping expenses and on potential repeat business. A loyal customer expects companies to use the proper packaging products.
The most important factor for meeting all of a customer’s needs is understanding them; knowing what they do and how that leads their needs. At PackSmart, we take pride in knowing our customers’ business and what they need to be successful.
As one organizes their day, week or month, it is very important to create a list of goals you want to accomplish. When something goes wrong in the packaging or shipping of your product, oftentimes that list of goals gets rearranged and priorities change. Having an experienced packaging partner in your corner allows you to stay focused on your goals without the disruption of having to "fix" your packaging operations.